Focused Motivated Creative Strategic Determined Pulse

Meet the Beat
behind Pulse

Pulse Communications was formed by the dynamic duo of Samantha Thomas and Kirsten Roos. If you're looking for visual representation of 'polar opposite', this is it. Sam brings a free-spirited and creative edge to the business, while Kirsten is your tenacious, solution-driven PR specialist. The glue bringing the two together? Their no-fluff approach to business. As of 2022, the agency welcomed Minky Mothabela as a partner who brings with her a wealth of experience in business development.


Plain-spoken powerhouse

Kirsten has 10 years+ of experience in the PR industry, having worked across a range of clients in both the B2B and B2C sectors including business services, finance, technology, hospitality, health and beauty, fashion, entertainment and music, décor, and FMCG.

Kirsten thrives on finding communications solutions to complement her clients’ needs, ensuring that messaging resonates with the right target audience and aligns with the media agenda. Kirsten has vast experience in the conceptualisation and implementation of PR strategies, event and project management, budgeting and forecasting, excellent relationships with a variety of key stakeholders across sectors, and is adept at building meaningful relationships with her clients.


Fierce go-getter

With experience in both digital media and traditional marketing, and eventing, Minky has worked with a variety of different global brands and business sectors including fashion, beauty, finance, health and lifestyle.

Business development, influencer campaign management, analytics assessment and B2B consulting are the major areas where Minky really shines. Minky also has a background in logistics and project management, which makes her a fierce strategist that is able to think critically, communicate ideas effectively and efficiently solve any problems that may arise in any situation.

Further to her eventing and production experience, Minky as a local influencer herself has built a vast portfolio of relationships ensuring a strong influencer presence across campaigns.


Unapologetically authentic

With 9 years of experience in the industry under her belt, Sam has worked across clients in the finance, fashion, NGO, e-Commerce, technology, retail, education and FMCG sectors.

Sam’s vast experience includes media relations, corporate eventing and management, creative campaign conceptualisation and execution, with her passion lying at the heart of influencer marketing. Sam prides herself on her quality relationships built with micro to macro influencers across the country, and connecting right-fit influencers with brands to create meaningful conversations and awareness with the target audience.

Get in touch to discuss how Pulse can breathe new life into your business at hello@pulseconnect.co.za


As a small, dynamic team, our specialists are an extension of your business. We serve as your marketing arm for strategic direction and implementation related to public relations, influencer engagement, content creation and stakeholder engagement. We offer a variety of communications services, with experience across a multitude of verticals including, but not limited to business services, lifestyle, property and hospitality, food and beverage, fashion, beauty, and Corporate Social Responsibility.

Our team has the skillset to conceptualise and execute on novel, creative campaign concepts for brands, backed by market research and strategic insights.

All work produced by Pulse Communications is done so with intent, with the ambition to achieve impactful and meaningful results for businesses.

We Serve

We offer a variety of communications services with experience across a multitude of verticals




Food & Beverage





It’s in
our name

We are abreast of the latest trends and insights in the ever-evolving communications industry to yield measurable results through our strong network, relationships and pool of experts.

Lets Connect over a coffee...